Media Manager - FMCG

- Manage brand media budgets and deliver optimized ROI

- Identifying new media opportunities in the various geographies targeted

- Implement optimal level of spending on brand promotion through judicious media planning, market visibility, innovations as well as improvement of brand scores in terms of recall value, awareness levels & Trials leading to retention & loyalty

- Interface with Media Agencies, Media Partners & Publication Houses

- Identify opportunities that can prove to be essential facets which will enable successful addition to brand basket.

- To build a annual media plan to improve, brand health parameters such as awareness, imagery, quality perception, and get necessary budgets for the same.

- Co ordinate media campaigns to improve equity and brand imagery.