Company:  MavenMagnet is a Mumbai and New York based company that is transforming market research by delivering qualitative insights on a quantitative scale using big data. Their focus area is conversational research.  Conversational research does not involve moderation of discussions, surveys or online panels. Instead it uses the conversations that the consumers are having on various online interactive platforms with their friends and family to gather true insights. It is observation without disruption. It is free of bias or "staging" that are inherently part of other traditional research methodologies. While the starting point is exploratory research in the purest form, the large sample size enables quantification of insights.  Services: Digital ethnography, category research, brand imagery mapping, integrated campaign tracking and optimization, corporate reputation analysis etc.  Eligibility:  - We are looking for intuitive, analytical candidates with a penchant to explore consumer behavior  - Candidate should have a Masters Degree in marketing, psychology, sociology or anthropology  - Prior work experience in a primary market research organizations (specifically qualitative market research) would be preferred  Job Description:   - Planning and executing primary market research through cutting-edge Conversational Research techniques   - Translating business problems into research objectives and interpreting research results into clear and actionable insights   - Work in a research team that will undertake market research assignments for multiple global clients across different sectors like FMCG, Media, Consumer Durables, Healthcare, Automotive, BFSI etc.   Key Skills:   - Practical knowledge of research methodologies like focus group discussions, in-depth interviews and ethnographic research   - Excellent command over English language   - Good report writing skills would be an added advantage   - Operates at the highest level of professionalism and personal integrity   - Ambitious and enthusiastic

Mumbai

MavenMagnet - Manager - Qualitative Research 

MavenMagnet - Manager - Qualitative Research  ,Job Description for MavenMagnet - Manager - Qualitative Research  in MavenMagnet in  Mumbai for (0-3) years of experience. Apply Now!

Job Description for MavenMagnet - Manager - Qualitative Research  in MavenMagnet in  Mumbai for (0-3) years of experience. Apply Now!