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16/04 Nirmita Bhattacharya
Director at Connecting The Dotz

Views:19796 Applications:554 Rec. Actions:Recruiter Actions:213

Marketing Head - FMCG - Startup - IIM/XLRI/ISB/FMS/MDI (0-4 yrs)

Bangalore Job Code: 326380

Should have Zeal to make career in Startup

Would be responsible to handle entire gamut of marketing activities (ATL) /BTL/ Digital Pan India with a team of Product Managers/Brand Managers/Category Managers.

1. Plan and deliver business objectives for the brand(s) assigned

2. Develop and implement marketing plans which addresses brand requirements - short term and long term

3. Lead and generate strong consumer insights, to NPD and powerful communication for the brand.

4. Conceptualize and implement 360 marketing programs.

5. Handling (Advertisement, media, research, activation) agencies for timely execution of task given and ensure compliances and metrics.

6. Monthly and Annual ATL/BTL/Digital input Planning and Monitoring

7. Regular Monitoring of the brand key parameters and off take trends to ensure better planning. 8. Interface with internal stakeholders, supply chain, packaging, finance, legal, technical and customer complaint cell to ensure smooth functioning.

9. Lead and generate MIS on brand(s) assigned, category, competition and trade at regular intervals so as to result in effective brand management.

Candidates Should be MBA Fulltime from Premier Institute with FMCG Industry exposure.

Excellent communication skill, go getter attitude

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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