The Marketing Head is primarily responsible for:
- Building the retail brand vision of the company at the retail level.
- Planning & execution of marketing activities within the available resources to generate enquiries at retail
Level to achieve the sales objectives.
- Planning & execution of all lead management activities as per OEM India guidelines
- He/She is also responsible to liaison with the OEM for implementing various marketing programs & give feedback on a regular basis.
Qualification:
- MBA/ PGDBM
- 8 years plus experience in marketing / advertising / events ( preferably with auto / consumer durable / FMCG sector)
Specialized Knowledge: Clear thinking capabilities, Ability to align activities towards goals and Sales
targets, Communication skills, Customer oriented attitude, Ability to coordinate with external agencies, team
player, ability to handle customer queries/complaints, analytical skills, Event management skills
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