Hiring for Manager - Trade Research position with a leading FMCG conglomerate. Candidates from Premier B-Schools - 2013-2015 batch, having 1-3 years relevant experience in market research,trade marketing, trade research, analytics need apply.   PURPOSE OF THE JOB:  - Responsible for driving the insights agenda for the entire brand portfolio and managing an insights budget.   - Lead customized qualitative & quantitative research to deepen understanding of consumer unmet needs, attitudes & behavior.  - Coordinating all Trade Research for various FMCG categories   - Study research reports and advanced analytics to identify growth opportunities   - Analyze Retail Audit data to draw inferences of push (distribution) and pull parameters in General Trade and Modern Trade channels for operating categories  - To provide strategies to increase market share of products  - To assist in formation of focused and sharpened distribution strategy   - Deconstructing the industry/segment in terms of dominant manufacturers, brands, price points, flavors to understand new trends and patterns of competition products across geographies  - Providing quality insights to the Category Development Team & the Sales Team across all channels & operating categories.  - Aid senior management in the marketing - strategy building process by providing key insights related to :   1) Category/Segment construct of FMCG Categories   2) Geography by Channel   Experience   - 1-3 years of relevant experience in FMCG / Market Research.  Strong analytical ability   - High result orientation   - Good team handling skills   - Good Communication Skills   - Excellent Problem Solving Ability   - Attention to detail

Kolkata

Manager - Trade Research - FMCG - IIM/ISB/XLRI/JBIMS/SPJIMR/IIFT/SIBM/NMIMS/FMS/MDI 

Manager - Trade Research - FMCG - IIM/ISB/XLRI/JBIMS/SPJIMR/IIFT/SIBM/NMIMS/FMS/MDI  ,Job Description for Manager - Trade Research - FMCG - IIM/ISB/XLRI/JBIMS/SPJIMR/IIFT/SIBM/NMIMS/FMS/MDI  in Chrysalis Consulting HR Pvt. Ltd. in  Kolkata for (1-3) years of experience. Apply Now!

Job Description for Manager - Trade Research - FMCG - IIM/ISB/XLRI/JBIMS/SPJIMR/IIFT/SIBM/NMIMS/FMS/MDI  in Chrysalis Consulting HR Pvt. Ltd. in  Kolkata for (1-3) years of experience. Apply Now!