Manager/Senior Manager - Digital Media Buying & Planning - Media & Mobile Solutions

Leading Digital Media Set up set up Requires Mgr/Sr Mgr (Media Planning & Buying)- Digital

One of our client a leading Media & Mobile solutions set up part of india's leading industrial group which is an in-house Brand of India's leading Media Giant among the top two in India.

It has marked its strong presence in Electronic, Print & Digital Media space . It has offices in almost all the major metro cities & is one the fastest growing media companies in India. The client is the fastest growing in the Digital Media space.

The client is a premier Digital Solutions organization that combines the customer service attitude of a Digital Agency with an Innovation mindset of a Product organization With a Mobile First philosophy, It offers its customers and partners a rich array of solutions across mobile and social media and leverages the power of multimedia to help establish a strong, meaningful connect with consumers Centred on 3 pillars of Creativity, Technology and Analytics.

The details are as follows;

Client - Leading Mobile / Digital solutions set up ( Part of leading industrial group of india)

Location- Gurgaon

Position- Mgr/ Sr Mgr ( DIGITAL MEDIA- MEDIA PLANNING & BUYING))

Digital Media Manager (Media Planning, Buying & Execution)

Relevant Experience: 6-10 Years

- Drive the Digital marketing activities clients across all online media platforms/channels/publishers. The person would be responsible for developing & executing online marketing campaigns / initiatives with the goal of increasing brand awareness, engagement and revenue. A data-driven marketer who is passionate about delivering business performance through online marketing.

Key Responsibilities:

- Spearheading the entire Digital Marketing (Paid Search, Social Media, Display Ads, Affiliates, Emailers, etc.) activities for our clients

- Strong Media Planning & Buying capabilities. Has prepared and managed multi-channel large media budget plans across verticals/brands.

- Define online advertising strategy, propose media plans and create multichannel advertising campaigns

- Execute/oversee/manage Google SEM, Facebook (paid ads, engagement on groups), Display Media across portals, Lead/performance campaigns with affiliates, and so on

- Create, manage, optimize ad spend across these in a data driven approach

- Data & performance driven conversion funnel optimization

- Strategizing, Planning & Executing activities for all SEM / SMM / ORM / Apps marketing

- Responsible for Optimizing web traffic and performance metrics like CTR, engagement, lead generation, conversions, etc.

- Email marketing strategies to drive higher returns

- Strong MS Excel/Powerpoint skills

- Strongly prefer candidates from agency background

- Relevant experience: 6- 10 years

- excellent written and oral communication skills;

- excellent excel and power point skills for reporting back to clients;

- good numerical, analytical and research skills to evaluate campaigns;

- strong organisational skills, accuracy and the ability to assimilate information quickly;

- the ability to work under pressure, meet deadlines and make decisions quickly

Manish- 9717722435