Manager - Product Marketing - Consulting Firm/FMCG

If you live and breathe marketing, we need to talk. We- re looking for a flexible and versatile marketeer who will be responsible for the growth of our sales channels.

Responsibilities :

- Develop strategies and tactics to get the word out about our product and drive qualified traffic to our front door

- Deploy successful marketing campaigns and own their implementation from ideation to execution

- Experiment with a variety of organic and paid acquisition channels - content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis, and much more

- Produce valuable and engaging content for our product.

- Build strategic relationships and partner with key industry players, agencies and vendors

- Be in charge of marketing budget and allocate/invest funds wisely

- Measure and report performance of marketing campaigns, gain insight and assess against goals

- Manage the SEO, SEM, customer outreach efforts, maintain various customer- facing properties (LinkedIn, Twitter, Facebook, Google+, websites).

- Requirements for the role is strong attention to detail and superior language skills - ability to write / correct copy is non-negotiable.

- You are expected to do Excel planning as well as review color palettes for design.

- Online brand-building experience a huge plus.

- Thinking out of the box - get maximum return for money spent.

- Very strong knowledge of both mainline and digital.

- Team Management

Requirements :

- MBA degree in marketing from Tier one B- School or Equivalent

- Demonstrable experience in marketing together with the potential and attitude required to learn

- Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate

- Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets

- Good taste, a sense of aesthetics and a love for great copy and witty communication

- Up-to-date with the latest trends and best practices in online marketing and Advertising.