We have a very interesting opportunity for a role of Manager - Product Marketing.
Purpose of Position:
Responsible for market management activities including brand development, marketing communication plans, product penetration strategies for dispensing products, services and solutions, in MENA & SEA regions, designed to strengthen the company's brand perception as a leader in the market. Oversee implementation process and provide quality control for communication materials, media activities and special events. Leads trade public relations and advertising efforts.
Key Responsibilities:
- Develop a coherent perspective to evaluate market needs and trends and design appropriate promotional and distribution programs in MENA & SEA regions.
- Develop and maintain competitive landscape and provide inputs for risk mitigation, value propositions and product road map reviews.
- Work with regional Sales teams to develop marketing communications strategies and action plans to meet revenue and margin goals.
- Manage all aspects of sales and marketing collateral, including case studies, press releases, brochures, newsletters and email marketing.
Background and Skill
- 10+ years progressive marketing experience in a business-to-business environment, or the equivalent
- Experience in building brand and marketing strategies
- Knowledge of media landscape (trade advertising, public relations, internet, entertainment, and event marketing)
- Experience in creating integrated marketing communication plans, advertising messages, and promotional materials
- Strong negotiation and influencing skills
- MBA as prerequisite, BA acceptable
- Ability to travel - estimate 30%
This is an urgent requirement and interested candidates are requested to share updated resume with below mentioned details.
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