Designation : Manager - Marketing & Communication for a Leading Professional Services Company in Mumbai

Job Location : Mumbai

Type of Employment : Permanent

Reporting to : Partner

About the company :

Our client is a leading and fast growing professional and consulting services group in the Financial Sector, located in 6 major cities across India. They provide business and tax guidance and accounting services to domestic and international companies; consulting on entry strategies; implementing business set-up; Mergers & Acquisitions transactional support; assurance; domestic and international tax; transfer pricing; corporate services; and finance & accounting outsourcing. They serve over 1,000 clients including multinationals, companies listed on exchanges, privately held and family-owned businesses from more than 45 countries through a team of over 850 members, lead by 21 Partners/Directors.

Role specific skill-sets :

- Understand the business, go-to-market strategy and service delivery models

- Drive and manage all marketing activities for the Group

- Manage a team and ensure appropriate allocation and timely delivery of tasks and projects

- Identify and establish strategic alliances with new associates

- Maintain and strengthen relationship with existing associates

- Build a pipeline of prospects for the sales team and the practices

- Support the sales team and practices to convert prospects into successful engagements

- Devise various group and practice level campaigns to Increase visibility

- Network at seminars, trade shows, conferences etc. to promote the group and generate leads

- Liaise with various associates to organise seminars for various Practices

- Schedule follow-up meetings with suspects to generate qualified leads

- Identify creative marketing channels to reach out to targeted list of potential clients

- Host various international associates in India

- Host and address various International business delegations in India

- Monitor and analyse market trends for specified services

- Study competitor's services and their go-to-market strategy

- Prepare and track marketing and communication budget

- Track return on investment on marketing campaigns and prepare reports for stakeholders on a periodic basis

Required Skill Set :

- Marketing postgraduate with 2-9 years of experience in marketing from a Premier Business School

- Past experience in Financial Cosulting Industry is a must (Mandatory).

- Ability to network and generate qualified leads for practices

- Strong project management, team building and interpersonal communications skills

- Ability to liaise with internal and external stakeholders

- Ability to manage multiple campaigns and events simultaneously

- Clear understanding of digital marketing platforms and tools

- Proficient with MS Office - PowerPoint, Word and Excel

- Good oral and written communication

Client Excellence - Demonstrates a passion for delivering quality and ensures that client needs are met, benefiting both the client and the firm

Growing the business - Demonstrates ability to identify and convert new business opportunities, both from existing and new clients

Planning and organizing - Sets priorities, defines activities, gives responsibilities and plans work so that results are achieved on time and within budget

Financial management - Deals with all aspects of financial performance in a timely and effective way so as to ensure that all time is appropriately recorded, billed and collected, thereby maximizing profitability

People development - Seeks self-development and provides support that enables others to develop within the firm.

Teamwork - Works co-operatively with others, positively influences them and ensures team participation to support the firm's goals

Communicating - Listens to, understands and communicates confidently with others in a clear, concise, polite and purposeful way

Motivating - Motivates self and others to succeed

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