Manager - Marketing - ATL/BTL - FMCG

Marketing Manager (ATL/BTL)

Hiring for Marketing Manager (ATL/BTL) - Leading MNC - Mumbai Location

Would be responsible for Marketing, Branding, PR, Corporate Communication etc.

Marketing Communications Planning & Implementation in line with the overall marketing strategy of the organization.

Preparing annual/ monthly marketing communications calendar

Manage Events & Trade fair participation

Digital Marketing: Developing Company's website. Creation of lead generation portal, capture relevant data base for sending e-mailers. Social Media Campaign.

Brochure designing & content finalization

Customer engagement & Loyalty Programs

Direct Mailers to Customers on new developments, Customized applications etc.

Internal Communications: Preparation of Company newsletter and internal communication materials.

Reporting on Marketing Communication activities for Management Review. Analysis & Reporting of Competitor Marketing Communication Activities.

Public Relations: Media briefing, spokesperson interviews, comments, industry stories etc. Managing media relationships and marketing activities.

Arranging press conferences and press releases.

Advertising &Media Management : Monitor agency Contracts, Execution and Performance measurement.

Liaison with agencies for development & execution of BTL campaigns. Development of marketing collaterals.

Should be Two Years MBA Fulltime in Marketing with 3 years to 6 years of Marketing Experience. Team Player with very good written & Verbal communication

Salary Offered : 6-8 LPA

For Further Details Contact:
Sunil Malekar