Recruiter at Bejobbed Incorporation
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Manager - Market Communication & Branding - Mfg/Auto/FMCG (4-12 yrs)
Position : Manager Market Communication & Branding
Salary Range: 9 - 12 LPA
No. of Opening : 2
Location: Pune/ Satara
Roles, Responsibilities and Authorities :
Identify brand-building areas and create a plan on how to build brand recognition
Provide direction to PR agencies and designers on branding in consultation with senior management
Assist in the development, management and execution of all aspects of branding including corporate deliverable such as email signature, PowerPoint template/presentations, bulletin, brochures and other branding materials etc.
Develop/Create content across all deliverable viz. advertisements (print & online), audio, emails, website, and video films
Manage design and production activities through third party vendors such as designers, publishers, freelance writers and photographers, and web designers for logos, specs sheets, fact sheets, email, brochures, press notes, videos, photos, fliers, and event materials
Provide technical expertise in marketing communications, including implementing search engine optimization and other digital marketing issues.
Develop, implement, and maintain innovative, cost effective social media campaigns.
Plan, organize effective launches and promo events on pan-India basis
Coordinate photo shoots, events and press meets .
Create advertising plan and manages budget.
Manage, monitor and report to management the ROI on all marketing campaigns and suggest recommendations for future projects.
Manage marketing assets and meeting asset requests for regional sales offices and dealers.
Coordinate with Marketing teams, on how to increase brand awareness and localized the campaigns
Job Purpose
This position is responsible for the development, creation and execution of company branding strategies and campaigns, administer branding initiatives effectively and coordinate with PR agencies to run the conventional media, social & digital media campaigns effectively to create a brand image of company and its products.
Jisha Joy
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