- Integrate the existing trademark portfolio by following up on prosecution of files, contesting.
- Conduct an IP audit of the company to identify unprotected IP assets and protect the same.
- Follow up on international trademark filings, identify key markets, make applications for protection of identified brands in key markets, create a network of attorneys to service international IP portfolio.
- Create a process for protection of designs, devise offensive and defensive strategy for existing design portfolio.
- Collaborate with marketing and R&D team to ensure protection of all IP rights in new product development.
- Develop a strategy and engage service providers to effectively counter lookalikes, counterfeits in India and global markets.
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