Branch Manager at Pylon Management Consulting
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Manager - Digital Marketing (5-7 yrs)
Job Requirements
- Strong understanding of Digital Marketing
- Proven ability to administer, support and work on CRM systems - Marketo (desirable) or similar
- Excellent written and verbal communication skills
- Advanced proficiency in excel and power point
- Attention to detail, rigor and intensity in work and is passionate about the online space
- Should be organised and process oriented
- Prior exposure to tools like Google Analytics, Adplanner, Adwords, Compete, Comscore etc.
- Strategising and executing end to end Digital Marketing programes
- Market and competitive research, drive competitive analysis across offerings and areas of work
- Social Media promotion plan
- Paid advertising strategy/plan - including ROI, budget etc
- Branding & communication consistency across all collaterals. Strategize & plan collaterals, sales enablers, website, blog, newsletter etc.
- Track/Analyse overall goals of all S&M related activities
- Team management, streamlining processes, improvement of operating and cost effectiveness
- Run community marketing programs like round table conferences, webinars and conference reach outs etc for driving product or branding metrics
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