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Assistant Manager - Talent Acquisition at MakeMyTrip.com
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MakeMyTrip.com - Assistant Manager/Deputy Manager - Display & Affiliates (1-3 yrs)
Location : Delhi/NCR
Responsibilities :
- Assist in creating and executing the online marketing strategy (excluding paid and organic search) for Display, Real Time Bidding (RTB) platforms, Affiliate networks, Ad networks
- Manage demand side platforms (DSP)/ Ad exchanges for campaigns optimization.
- Leverage data and analytics to deliver strong marketing efficiencies.
- Improve creatives at conceptual and implementation level.
- Managing and optimizing internal inventory.
- Monitoring and Tracking campaigns to ensure business deliveries.
- Roll out monthly media plan for Display and Manage media buying for campaigns.
- Test new platforms, features and optimization methods.
Desired Profile :
- 1 - 4 years with at least 1 years of digital marketing experience of a good scale including display / affiliate marketing.
Preferred : RTB experience on ad exchanges, DSPs
Preferred : Working knowledge of Advanced Excel skills (VB etc)
- MBA from a Tier I and Tier II Institutes
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