- Lead the Research & Insights function for business & brand, to aid problem solving & decision making with Core Research Techniques and herald in New Research Tech relevant for Online Businesses. - Helping newly acquired international businesses to set up consumer & product framework backed by rich market & consumer understanding AREAS OF RESPONSIBILITY (AOR) - Initiate and manage the research agenda for different business functions including international businesses - Work closely with business heads/ product managers to identify the research needs that would support the business decisions - Ability to work across Large; Small & Newly acquired International businesses to help nurture & grow multiple businesses - Intelligent Information gathering with respect to research needs from key business stakeholders - Deep intellectual curiosity about consumer behaviour, consumer segments & how this is changing and the drivers for this change; solid business instincts; and a practical understanding of the role that consumer insights plays within organizations - Ability to learn and identify trends related to Business: Travel, e-commerce, Online; and how the trends have the ability to shape or impact business of the future - Brand Building, Brand Stretch, New Brand Launches and ability to target evolving consumer needs & habits with Multiple brand framework - Proficient with analysing business indicators from multiple sources of information (ranging from Online Consumer Behaviour to Offline call details), and ability to triangulate information by stitching data to frame insights - Understand consumer motivators & barriers with respect to online business, and buying behaviour various MMT products. - Understand consumer interface with Online Products and generate insights to constantly guide product teams to improve User Interface - Recommend methodology in accordance with accepted best practice guidelines and business needs; or Establish Research Best Practices to suit e-commerce needs - Analyse the research results, data mining from various reports, Trends Tracking, competitor/ market analysis and present dashboards to the business stakeholders, therefore reflecting on insights for key decision making SUCCESS INDICATORS - Generating Rich Business & Product insights leading to constant innovation and ahead-of-the-curve product implementation - Successfully implementing - Consumer-First- philosophy and leading with suitable research to have consumer understanding as a Key Business Differentiator - Timely identification of trends and suggesting Business Solves to cater to those trends - Delivering the research projects ensuring business objectives are met w.r.t. TAT and quality - Timely execution of research activities- presenting dashboards etc and key actions/ recommendations to be taken forward QUALIFICATION AND EXPERIENCE EDUCATIONAL QUALIFICATION - MBA from Tier 1 B-Schools RELEVANT EXPERIENCE - 5-7 years of experience in Research- Product/ Market/ Brand Effectiveness Analysis

Gurgaon/Gurugram

MakeMyTrip - Manager - Insights - IIM/XLRI/FMS/MDI 

MakeMyTrip - Manager - Insights - IIM/XLRI/FMS/MDI  ,Job Description for MakeMyTrip - Manager - Insights - IIM/XLRI/FMS/MDI  in MakeMyTrip in  Gurgaon/Gurugram for (5-8) years of experience. Apply Now!

Job Description for MakeMyTrip - Manager - Insights - IIM/XLRI/FMS/MDI  in MakeMyTrip in  Gurgaon/Gurugram for (5-8) years of experience. Apply Now!