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LT Foods - Assistant Brand Manager/Brand Manager - Snacks (4-7 yrs)
LT Foods is the leading processor of rice and other specialty foods in India. Our brands are Daawat, Devaaya, Royal, Ecolife, Heritage. Currently, we have been ranked NO. 1 in market share in rice category by AC- Nielson survey. Our sustainable business model is driven by brands known and trusted in over 65 countries. Our website is (http://www.ltoverseas.com/india)
Job Title : Brand Asst Mgr/Manager
Department : Marketing
Reporting to : CEO - Global Branding Business
Location : Gurgaon
Job Purpose :
Ensure that the products, services and product lines resonate with current and potential customers
Primary Responsibilities :
- Continuously monitor marketing trends and study competitive products in the marketplace
- Develop, implement and execute marketing initiatives and activities for their particular brand
- Interact with the Sales team regarding the events that are being organized under the Brand and keep them updated with the branding plans
- Identify and interface with advertising / communication agencies to execute branding, promotion/advertising campaigns and ensure adequate coverage of the events in the concerned media space
- Carry out marketing research projects
- The incumbent must have good creative, analytical and organization skills.
Desired Qualification : MBA (Sales & Marketing) from a premier institute
Desired Experience : 4 -7 years
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