Strategizing and building online presence of business campaigns.  Conceptualizing new ways to engage with end users  Covering live events  Planning the paid social campaigns  Research to optimize the campaigns  Plan and execute digital marketing campaigns: SEM, email, social media & display advertising campaigns.   Leverage facebook & linkedIn as performance channels  Managing online brand and project campaigns.  Should have experience in identifying target audiences across devices and devising digital campaigns that engage, inform and motivate the user to take desired action.  Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).  Identify trends, insights and optimize spends as well as performance based on the insights.  Should have strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.   Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.  Collaborate with agencies, publishers, ad-networks and other vendor partners.  Collaborate with internal brand teams to ensure content correction & sync on all online platforms  Desired candidate profile:  Atleast 2 years of digital marketing experience in a similar role.  Strong analytical skills and data-driven thinking.  Solid knowledge of analytics tools & ad managers (e.g. Google Analytics, Google Adwords, Google Data Studio, FB Business Manager).  Up-to-date with the latest trends and best practices in online marketing and measurement.  Experience on Salesforce CRM (non mandatory).

Mumbai

Lodha Group - Digital Marketing Manager  

Lodha Group - Digital Marketing Manager   ,Job Description for Lodha Group - Digital Marketing Manager   in Lodha Group in  Mumbai for (2-6) years of experience. Apply Now!

Job Description for Lodha Group - Digital Marketing Manager   in Lodha Group in  Mumbai for (2-6) years of experience. Apply Now!