Lodha Group - AGM - Loyalty Marketing

Acoountabilities:

Your role would include handling the end to end responsibility of a brand/s, identifying marketing and sales issues, conducting analyses, putting together conclusions and effectively deploying marketing plans and programs. You would be mandated to contribute to individual or team projects and work closely with associates with key functions within the organization and outside. You would be regularly involved in interactions with the senior/top management

1. To create and manage the loyalty portfolio for the business by understanding present and future business opportunities with effective marketing tools

2. To create and deploy Marketing strategies at Loyalty portfolio, segment and Company levels (as required) so as to achieve desired business results.

3. To work with our direct marketing agency(ies) to create relevant marketing plan which is in-line with the proposed positioning

4. Ideating, developing and implementing online interface for the customer relationship management.

5. To work out appropriate media strategy to meet brand objectives as also to deliver required efficiencies in terms of new launches, referral ladder improvisation, events, alliances and more.

6. To monitor and manage marketing budgets for allocated brands

7. To create and manage the loyalty portfolio for the business by understanding present and future business opportunities with effective marketing tools

8. To create and deploy Marketing strategies at Loyalty portfolio, segment and Company levels (as required) so as to achieve desired business results.

In case the opportunity interests you do revert with your Updated Profile mentioning your Current CTC & Notice Period.