B2B eCommerce Startup - Online Marketing Head  Work Location : Chennai  Role & Responsibilities :  - Brand positioning across all the major digital marketing platform  - Develop strategies that increase traffic, demand and conversion of the e-commerce platform  - Own the Marketing (Online and Offline). Thought leader on digital strategies that complement the company's traditional B2B sales and marketing efforts  - Provide expertise in developing and adapting strategies for SEM/SEO, Affiliate Marketing, Personalization, E-mail Marketing, Customer Acquisition and Retention, Social Engagement and Brand Media  - Shall provide the Marketing support to inside sales, field sales and Customer Support to help acquisition and retention of the customers  - Shall be able to do PR  - Defining success metrics and reporting needs for campaigns.  - Provide direction and directives support staff in the performance of their duties, establishing work priorities, and in achieving company initiatives.  Mandatory Skills :   - Minimum of 5 + years of relevant work-experience. Experience in acquiring Indian SMEs, corporate, hotels, hospitals etc. online.   - Proven capability of driving large scale customer acquisition through digital marketing and new age marketing platforms  - Hands-on expertise paid / organic traffic sources including SEM / Social / Other paid media  - Exposure to all the effective digital marketing tool to measure the marketing progress of an e-commerce platform  - Exposure to tech environment should have experience in setting-up online marketing for a SaaS based product company  - High on analytical skills and derive actionable insights from a lot of data  - Highly proficient in product marketing with experience in digital marketing  - Role requires a strong understanding of effective marketing strategies across all major digital media channels, conversion funnel optimization with the goal of new customer acquisition  - Candidate must be metrics oriented, knowledgeable of vendors and products relevant to digital marketing and management, and aware of trends in digital media   - Willing and passionate to work in a startup environment is Must

Chennai

Kobster.com - Head - Online/Digital Marketing  - B2B eCommerce Startup  

Kobster.com - Head - Online/Digital Marketing  - B2B eCommerce Startup   ,Job Description for Kobster.com - Head - Online/Digital Marketing  - B2B eCommerce Startup   in Kobster.com in  Chennai for (3-10) years of experience. Apply Now!

Job Description for Kobster.com - Head - Online/Digital Marketing  - B2B eCommerce Startup   in Kobster.com in  Chennai for (3-10) years of experience. Apply Now!