09 Feb 2012; Job Code: 47022; Location: Mumbai
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Brand Manager - FMCG (3-7 yrs)


Location: Mumbai

Designation : Brand Manager

Experience: 3 to 7 yrs

JOB DESCRIPTION

- Understanding consumer needs and market opportunities

- Consumer marketing with brand planning, ATL/BTL media planning, tracking of sales performance

- As part of the brand team, responsible for ideation, development and execution of marketing campaigns that includes mass media, outdoor & on-ground consumer activations, retail visibility and new media like the internet and mobile

- Responsible for setting up various systems and processes for the brand, including Industry trends analysis, Stock Control reporting, Sales Analysis and Budget Management

- Consumer insight mining for new concept creation and gauging opportunities in the various segments of the market

- Segmentation and target group identification

- Analyzed market construct to develop market launch

- Develop core communication and give a strategic road map to the brands.

- Responsible for brand growths, market shares, top line/bottom-line deliverables, and profitability.

DESIRED PROFILE

- MBA from a Premier Institute is a must

- Quick Decision making / Analytical /Leadership Skills.

- Only from FMCG Industry.

- Excellent communication / interpersonal skills.

- Team player.

Please send your resume to rashmic@worldspace.net.in

Rashmi Chauhan
B - 31, SECTOR 64 NOIDA - 201307
http://in.linkedin.com/in/rashmichauhan

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