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29/10 Shailesh Goyal
General Manager - HR at Times Internet Limited

Views:1512 Applications:149 Rec. Actions:Recruiter Actions:4

Indiatimes - Cluster Head (10-15 yrs)

Delhi/NCR Job Code: 118694

Job Title – Cluster Head

Reporting to – Marketing Head

Job Location – Gurgaon

Experience Required – 10-12 years

Responsibility –

- Responsible for managing the leading brand (Times of India.com + a new travel/cricket portal that’s coming up)

- Develop, Pritorize and lead the marketing and branding activities for the portfolio of brands while maintaining brand focus internally and externally.

- Develops the brand management strategy to support top line and bottom-line growth and foray into new segments and innovative products.

- Directs the evaluation of brand portfolio including brand definition and proposition, advertising concept, pricing packaging, place and promotion, for the group of brands in the category.

- Day to day management of management of all brand related innovation and new business initiative projects

- Develop best commercial practices for respective brand portfolio regarding innovation, positioning, placement,media, positioning and promotion.

- Assumes overall responsibility for Brand Activation.

- Ensures coordination with sales department to implement and monitor all branding and marketing activities.

- Ensures effective media evaluation and planning with key media providers.

Additionally Cluster Head will be responsible for collective of brands and managing a defined set of marketing managers

- Drive brand strategy

- Alliances

- Creative development

- Activations

- Innovations

- Oversee all touch points of communication

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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