Hoppingo.com - Social Media Manager

Minimum Salary: 6 LPA

- Curate relevant content to reach the company's ideal customers

- Create, curate, and manage all published content (images, video and written).

- Monitor, listen and respond to users in a - Social- way while generating traffic Conduct online advocacy and open stream for cross-promotions.

- Develop and expand community and/or blogger outreach efforts. Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, and blog).

- Design, create and manage promotions and Social ad campaigns.

- Compile report for management showing results (ROI).

- Demonstrate ability to map out marketing strategy and then drive that strategy proven by testing and metrics.

- Develop a strategy and implement a proactive process for capturing customer online reviews.

- Monitor online ratings and respond accordingly.

- Monitor trends in Social Media tools, applications, channels, design and strategy.

- Identify threats and opportunities in user generated content surrounding the business. Report notable threats to management.

- Analyze campaigns and translate data into recommendations and plans for revising the Social Media campaigns.

- Monitor effective benchmarks (best practices) for measuring the impact of Social Media Platforms/Campaigns.

- Analyze, review, and report on effectiveness of campaigns in an effort to maximize results.