Head/VP -Digital Marketing (US & APAC Market) Bangalore

Role : Vice President/Head - Digital Marketing - Online Travel - Online Travel

We are looking for someone who has handled Hardcore Digital Marketing for a Large Company in Travel & Tourism Domain with experience working in US, UK, APAC, EU region.

Location : Bangalore

Ideal Candidate will have experience overseeing PPC, campaigns, Driving our SEO, management (PPC, SEO, Email marketing, Social media) with a mix of Digital Agency for US, UK, APAC, EU region.

The role of the Digital Marketing Head is to plan and oversee all digital marketing activities with the aim of significantly increasing the number and value of leads through :

- Overseeing our PPC campaigns and conversion optimization initiatives with our current marketing team and freelancers

- Driving our SEO efforts to increase the rankings and traffic on our websites

- Drive Social Media and Email Marketing

- Creating annual online marketing plans and budgets for our different source markets

- Overseeing the execution of online marketing activities for all our source markets

- Tracking the success of different online marketing activities

- Driving our website development and landing page improvements

- Refining and expanding online marketing related processes, structures and competencies.

- Liaising with our technology team to execute marketing-related technology tasks such as integrating marketing campaigns with our CRM system, etc.

- Enhancing the efficiency of our digital marketing activities through marketing automation

What We Are Looking For :

- Expertise and significant experience in digital marketing management (PPC, SEO, Email marketing, Social media)

- A university degree, a minimum of 5 years of work experience with a focus on online marketing

- Preferable work experiences in the tourism or leisure industry

- Experience in managing marketing accounts

- In depth knowledge of website usability, website development and landing page optimization

- Excellent mastery of English (and German would be a plus)

- Ability to deliver strong results

Your Application :

If you are excited about this role and meet the criteria specified above, we look forward to receiving your application including your CV and a cover letter explaining why you are interested in this role and why you believe you would be a good fit.

Budget : 30-40 Lakh

About Client :

Our client is a passionate, vibrant company that specializes in creating exceptional tailor-made journeys for discerning travelers to exotic destinations in Asia, Africa and South America. Founded in 2004, we have made the travel dreams of thousands of guests from around the world come true.

We rely on outstanding team members who are passionate about what they do, we are a multicultural team with 120 team members from 17 nationalities working from our offices in Germany, India, Argentina, Kenya and the US

if you think is sounds of your interest, please feel free to call on 9560655011

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