Head - Trade Marketing - FMCG

This is regarding a job opportunity with one of our client in FMCG Industry for a role in Trade Marketing Head handling PAN India.

Please find the job details mentioned below:

Designation: Trade Marketing Head- PAN India

Location: Mumbai

Job Responsibility:

- Lead Trade Marketing Strategy development to attain defined business objectives throughout product categories focusing Vietnamese markets.

- Head responsibility to develop, execute and performance of programs created to enhance presence plus ultimate take-away.

- Contribute to organization's goals plus objectives and enhance market share and sales performance.

- Establish channel strategies along with execute associated plans.

- Prepare trade promotional plan in designated channels with crucial customers.

- Coordinate media placements, public relation programs, host events, food shows and participate in all community events.

- Provide marketing assistance to sales team through answering clients and product inquiries.

- Ensure to travel as required to participate in relevant food shows exhibition.

- Lead retail channel's trade marketing strategy development to accomplish defined business objectives throughout product categories.

- Head responsibility to manage and monitor Trade Marketing Investments as well as initiate execution.

- Prepare trade promotion plans with main customers.

- Coordinate communication of price, product and pack changes.

- Develop, supervise and improve procedures to link entire marketing activities with sales team activities.

- Perform closely with CSO as well as Brand Manager to enhance processes linking corporate brand building activities as well as Product Development activities with Sales activities.

- Coordinates activities associated to organization participation at tradeshows or events.

Candidate Specification:

- Must be a full time MBA or PGDBM.

- Must have a vast exposure in handling Trade marketing of multiple regions or PAN India.

- Must have at least an experience of 7-8 years.

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