Strategic Marketing Head - India & SEA  Location : Mumbai Suburbs  - Experienced B2B Marketer with the expertise to provide the information and direction to promote the profitable growth of the Company.  - Drive Strategic initiatives across India & SEA  - Lead the Marketing Function  - Design & implement Marketing strategies on product positioning, market penetration and pricing. Will manage product portfolio, market research and marketing services  - Knowledge Management & proactive Business enabling interventions  - Lead the innovation / New business initiative plan within Indian Subcontinent & SEA  - Lead the pricing initiative on all product portfolios  - Lead the conformance to local product, packaging legal guidelines  - Drive conformance to all Global/ Regional guidelines on Branding and communication  - Handling CSR initiatives for the company  - Develops and delivers strategic and annual operating plan on Innovations alignment & in collaboration with the concerned Business  - Proactive Market place activations for sustainability.  - Manages and measures work with appropriate systems to determine the impact of pricing decisions on product and op-co GPs  - Ensures sales team capability on applications and products by providing training inputs as well as adequate sales promotional materials like guides, brochures & other technology and online offline collaterals.  - Builds organizational capability by enhancing product portfolios and their profitability, enhancing sales capability through training, driving new business initiatives  - Communicates up and down internally and externally to customers through various campaigns and promotions.  Key Activities (Critical activities of the job) :  - Responsible for all innovation and new business initiatives in the opco and cluster countries  - Drive Pricing initiative   - Drive compliance on Product packaging, labeling and branding in line with global, regional and local mandates  - Gaining alignment with RD&E, Business groups, Value Chain and manufacturing to drive the new product launches and portfolio harmonization exercises  - Set processes to initiate product development, launch or withdrawal  - Builds a marketing communication plan for the op-co to build awareness of the Sealed air & Diversey brand and its products and services  - Build marketing plans for all new products launched in the op-co.  - Negotiations with partner organizations on buy pricing, products, terms, etc.   - Creative customer / internal communication for high impact and top of mind recall  - Ongoing problem solving w.r.t. queries from field and customers including root cause analysis  - New business initiative projects - from ideation to launch  - Pricing and margin management - on an ongoing basis to protect bottom-line  - To build a new business initiatives from a zero base  - Develop and gain approval of marketing plan  - Supports front line in delivery  - Leads project execution w.r.t. new business initiatives, complete portfolio management, New product development to launch, pricing, margin management for all businesses  - Manages corporate and product branding, public relations  - Provides support and removal of barriers  - Facilitates problem identification and process improvement  - Gathers and uses market intelligence to develop our unique Value propositions

Mumbai

Head - Strategic Marketing - Manufacturing - India & SEA 

Head - Strategic Marketing - Manufacturing - India & SEA  ,Job Description for Head - Strategic Marketing - Manufacturing - India & SEA  in Hector & Streak Consulting Pvt Ltd in  Mumbai for (15-22) years of experience. Apply Now!

Job Description for Head - Strategic Marketing - Manufacturing - India & SEA  in Hector & Streak Consulting Pvt Ltd in  Mumbai for (15-22) years of experience. Apply Now!