Sales Head

- To lead, direct and motivate the sales team nationally to achieve targeted top-line and bottom line objectives, through proper sales planning, market promotion and operational budgets.

- This role directly works with the Management

- Candidates from Mumbai only

- Mandatory sales experience of Manufactured Products

- Candidates with more than 18 years experience need not apply

Key Responsibilities :

- Provide support in Formulation of Marketing & Sales Strategy

- Understand the key inputs required for the formulation of marketing & sales strategy

- Define the objectives of market research

- Ensure timely conduct of market research by sales team

- Analyze the research findings

Develop Business Plan :

- Discuss and finalize the sales targets and budgetary allocation with Head Marketing & Sales

- Communicate sales targets to the area sales managers (ZSMs/ASMs)

- Ensure timely submission of implementation plan and budgetary requirements by ZSMs/ ASMs

- Discuss and finalize the implementation plans and budgetary requirements

Manage execution of Marketing & Sales Strategy :

- Understand and communicate the positioning and branding strategy to the sales team

- Participate in finalization of policies for the sales process

- Volume/ turnover discounts

- New product discount

- Annual incentive for channel partners

- Sales related expenditures e.g. sales promotion, customer relations, traveling, etc

- Provide information on inventory requirement to Production team, and ensure availability of products

- Coordinate with Marketing for effective product display (shop in shop)

- Conduct regular market visits, meet key customer (distributors / dealers) and assist the local sales team in achieving targets

- Keep track of the inventory levels and outstanding payments

- Manage Channel Partners

- Develop and build relations with various stakeholders

Key customers/ influencers :

- Key vendors/ service providers, Competitors, etc

- Represent in various events, exhibitions, etc

Commercial :

- Ensures X days cycle and payments of dealers.

- Ensures all projects are on advance payment or PDC

- Keeps control over the Credit Period by keeping track of the Ageing Analysis

- Keep cheque bouncing cases under control

- Counters competition by conceptualizing and implementing trade schemes

- To ensure proper indenting of stock for availability to the sales team

- Ensure statutory requirements of the company

Manage People :

- Coordinate with HR department in defining training programs, conducting interview and selecting candidates

- Provide guidance, leadership, communicate expectations and motivation to the sales team across hierarchies

- Appraise performance of sales team and provide periodic feedback

- Conduct exit interviews

Manage MIS :

- Ensure documentation as defined by MIS systems

- Review monthly performance of sales team

- Product wise

- Sales (budget vs. actual)

- Collections (budget vs. actual)

- Sales Expenses and profitability.

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