Head - Online Marketing - eCcommerce

The position is responsible for heading online marketing in a leading travel company.

The incumbent will work collaboratively across the sales and marketing function to oversee development and implementation of the company's online strategy inclusive of Creating an over-aching online marketing which reflects the needs of varied stakeholders, Working collaboratively to ensure integration of online strategies and tactics(online advertising, web, mobile, social networks, email and other digital channels)into line of business, industry and location marketing plans as a complement to traditional off-line strategies while ensuring they are capitalizing on their clients and prospects digital behaviors, Identification and communication of best practices in email drip campaigns, blogs, infographics, SEO, SEM and data insights.

Development of a comprehensive inbound marketing strategy and work collaboratively with industry and line of business marketers to deploy these strategies in their marketing plans, drive traffic on the site and application downloads

Looking for MBA with 12-15 years of exp of heading online marketing. FMCG marketing exp is a plus.