Currently working on a Head Marketing role based in Hyderabad for a Lifestyle company.   Key Responsibilities:  Marketing Plan:  - Design, implement, and facilitate annual marketing plan for business Unit.  - Identifying & Analysing new Market Segments & new channels.  - To effectively penetrate the market in line with the business expansion plan & formulating strategies at the national and regional level.  - To drive the initiatives for prospective corporate clients and come up with latest retention strategy.  - Support and facilitate development and implementation.  - Translating business unit objectives and strategies to develop brand portfolio objectives, strategies and plans to facilitate business unit growth.  - Develops marketing strategy, based on knowledge of establishment policy, nature of market, copyright and royalty requirements, and cost and mark-up factors.  - Conceptualize and implement ATL and BTL activities.  - Responsible for working with the PR and Ad agency to oversee PR, branding and communication.  - Design, implement, and facilitate digital marketing initiatives.  Marketing Budget:  - Plan and administer the Business Unit's Marketing Operations budget.  - Support development of regional marketing budgets.  Manage Marketing Suppliers:  - Negotiates with media agents to secure agreements for translation of materials into other media.  - Edits materials according to specific market or customer requirements.  - Develop promotional materials including marketing collateral and print copies.  Manage marketing Department:  - Supervise Marketing Assistants, Client Services Administrator, Communications Manager, Practice Development Manager and Regional Marketing Manager(s).  - Make staffing and hiring decisions within marketing department.  - Build and develop a marketing team which is competent, commercially astute, dedicated and efficient.  - Manage day to day activity with PR, press and marketing communications agencies.  Oversee corporate communications activities:  - To take care of all the publishing material of the clinics namely: information booklet, leaflets, handbills, brochure, and other related materials. These shall include the content, design, creativity and proof - reading etc.  - External communications and systems.  - Internal communications and systems.  - Public relations efforts.  - External vendors and consultants.  Desired Profile:  - Actively in ATL and BTL activities.  - Out of box thinker.  - Can work as think tank to promote the brand in Market.  - Excellent communication skills  - Multi-tasking, Team worker and leader skills required  - Have updated knowledge on Market Intelligence.  - Positive, people-oriented, and energetic attitude  - MBA (Marketing) from a reputed Institute  Industry: FMCG/Retail/Heath/Pharma  Simran Verma

Hyderabad

Head - Marketing - Retail 

Head - Marketing - Retail  ,Job Description for Head - Marketing - Retail  in Dimensions HRD Consultants in  Hyderabad for (9-12) years of experience. Apply Now!

Job Description for Head - Marketing - Retail  in Dimensions HRD Consultants in  Hyderabad for (9-12) years of experience. Apply Now!