Company: Indian Company with interest in FMCG and Retail sector.   Location: Gurgaon  Education: Management Degree from a reputed industry  Industry: Consumer Foods  Job Description:   You will be accountable for developing and managing the implementation of the Marketing & Brand strategy for the company and play a key role in leading the overall company growth plans. The position covers the full marketing mix; strategic planning, market research & analysis, web & print advertising, email communications, viral marketing & social media and PR.   Key responsibilities:  - Development and execution of the Marketing Strategy for the entity.  - Analyse and monitor competitor and consumer activity to identify opportunities for growth   - Development of Branding plan which identifies and defines the current and future positioning.   - Manage the development of all communication for both Business to Business and Business to Consumer activity.   - Effective use of PR to build brand awareness.  - The creation and development of the digital marketing strategy including analytics and user experience; ecrm; social media; search engine marketing and web management  - Growing existing affiliate partner sales for the group and building, negotiating and managing new affiliate partner acquisitions  - Management of third party relationships with the company's online marketing service providers, including but not limited to: affiliate partners, agencies, technology suppliers, SEO consultants, etc.   - Developing existing processes to maximise efficiency, improve return on investment, increase use of technology and to continuously improve the services provided to our customers  Experience : FMCG, Food Industry only

Delhi NCR

Others

Head - Marketing/Brand Management - FMCG 

Head - Marketing/Brand Management - FMCG  ,Job Description for Head - Marketing/Brand Management - FMCG  in Confidential in  Delhi NCR Others for (10-15) years of experience. Apply Now!

Job Description for Head - Marketing/Brand Management - FMCG  in Confidential in  Delhi NCR Others for (10-15) years of experience. Apply Now!