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17/12 Neha
Consultant at CareerNet Technologies Pvt Ltd

Views:2333 Applications:187 Rec. Actions:Recruiter Actions:40

Head/Director - Branding - eCommerce/FMCG/Consulting - IIM/IIT/ISB/MDI/FMS/XLRI (4-8 yrs)

Bangalore Job Code: 182428

A leading eCommerce company is hiring "Brand Head / Brand Director" .

Education & Experience:

- An MBA from a premier Business School (IIM, IIT, ISB, NMIMS, SIBM, SIMS, JLBIMS, FMS, MDI, XLRI, NITIE and so on)

- The ideal candidate would come with 4-9 years of experience in either building brands or in consulting. Consulting profiles must have strong exposure to Retail and preferably fashion space.

- Looking for people Only from FMCG/ Consulting/ eCommerce Company

KRA:

Brand Strategy:

- Understand consumer, consumer needs & aspirations and translate it to fashion solution offering

- Define vision for the brand(s) under the umbrella of Fashion proposition

- Identifying the most important benefits and messages for key audiences of the brand

- Work closely with Design teams to define brand language and aesthetics for unique positioning

- Continuously review and evolve brand strategy

Business Planning & Delivery:

- Develop annual brand plan to meet business and brand financial targets including product, pricing, merchandising and customer experience metrics

- Analyse and monitor brand financials, trends and competitive activity. Monitor results versus objectives and ensure appropriate actions across all functions.

- Lead and manage brand initiatives including new product launches, product improvement, product discontinuations and margin improvement initiatives. Drive clarity, collaboration and decisions on multi-functional issues and P&L tradeoffs.

- Ensure adherence to robust business review processes

Creativity and Innovation:

- Develop innovative extensions to make the brand a lifestyle solution

- Be the final decision-maker on the style and communication plans for the brands

- Foster and manager relationships with key creative partners/agencies

Team Management:

- Manage cross-functional teams of Design, Buying, Merchandising, Sourcing

- Build passionate brand teams that are nimble and customer-focused

- Work with stakeholders in Sales, Marketing, Technology, Supply Chain and Customer Support to achieve business goals

Brand Evangelism:

- Be a champion for the brand(s) and generate tremendous buzz and advocacy for brand(s) internally and externally

- Take a keen ownership for brand promotion events and campaigns

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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