Head - Content Marketing - Cosmetics/Personal Care

Industry - FMCG

Skills - Content marketing, Digital marketing

Job Type - Permanent

Description - Opportunity to work with a multi national company

Client Details :

Our client is a well-established name and a market leader in the cosmetics space. You will be the Content Marketing Head who will primarily work to create and architect Content Strategy, be responsible for Content Partnerships with established and individual entities; and lead a team of content specialists who will be responsible for engaging, innovative and original content for website and social media from start to finish. They are an organization that has a strong presence in India and is on an exponential growth trajectory

Description :

Reporting to the APAC Digital Head, You will be responsible to :

- Lead a Content Team and put in place Content Strategy across Editorial Content, Blog Content, Video Content

- Have a vision for the Content and influence how Content can impact business fortunes

- Manage Senior Leadership expectation and drive alignment for Content Road map and its business/brand effectiveness

- Maintain a productive working relationship with writers, designers and other internal stakeholders cross functionally - ability to strike content universe partnerships

- Lead a team of Content Creators and Editors and steer their efforts to align execution with Content Vision and Strategy Road map

- Possess strong industry intelligence and domain knowledge

- Strong skills for efficiently preparing content for publication

- Conceptualize ideas to enhance the existing products on the site

- Create content for the fast paced social media

- Generate content that drives interaction within the target market

Profile :

- MBA/Masters from a reputed institute

- Min. 8-10 years of content writing & creation experience

- Must have strong organisational skills and attention to detail

- Ability to manage a team of Content Creators; Ability to strike effective partnerships across the content universe

- Managed a content team, and worked on brands that thrive on content marketing

- Internet savvy-Knowledge on all aspects of website (text, graphics, images and designs), keywords and meta tags

- Writing across different platforms(mobile, web)

- An excellent communicator, sensitive to language, and comfortable composing in language on demand

Job Offer :

In addition to an attractive package, you will have the opportunity to define the trajectory for a market leading brand.

Page Group India is acting as an Employment Agency in relation to this vacancy.

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