Head - Brand Solutions - Print Media Agency

Media Agency, Location: Bangalore

The Role :

- Interpret briefs from marketing departments, clients and agencies to understand the brand positioning, key marketing challenge, brand objective and resources available duration of activity, budgets, other support, etc.

- Drive ideation across all relevant businesses print, digital, on ground, variant editions, marquee properties, etc. through brainstorming sessions, along with Brand Strategy, Media Sales and Editorial teams.

- Create complete media solutions for brands, including rollout plans, budgets, logistics, and secure approval for execution.

- Execute agreed plan through key stakeholders in all relevant modules.

- Analyse client product features with their competitors and come up with solutions. Make presentations to clients based on their needs to increase market penetration with help from Media Sales team in procurement of advertisements by coordinating with media buyers and planners.

- Grow and manage a team of creative, revenue-oriented brand professionals, who are keen to do fresh work in ATL/BTL media marketing.

- Coordinate with client teams (typically senior-level marketing and Media teams) to propose solutions that have a good fitment to brand and editorial guidelines of each product.

- Coordinate closely with Delete repeated word the event execution teams and agencies as well as supply chain/procurement teams to enable solutions keeping in mind logistical and technical abilities

Desired Experience and Skills :

- 12-15 years relevant work experience in any industry, including 3-5 years in FMCG/liquor/telecom/media, primarily in a brand marketing role.

- MBA / Masters in marketing from any premier B-school.

- Could also have some years of Agency Planning or Consulting experience.

- Firm understanding of digital and social media marketing.

- Strong presentation and concept pitching skills.

- Data-oriented business leader, focussed on delivering tangible results.

- Strong team player and manager of talent.

Interested candidates can apply by sending their latest profiles with below details or contact on 9900085572

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