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06/09 Beejal Das
Head - Talent Acquisition & Development Strategy at HDFC

Views:3164 Applications:216 Rec. Actions:Recruiter Actions:145

HDFC Bank - Head - Social Business (7-12 yrs)

Mumbai Job Code: 163332

Job Title:-

Head - Social Business

Job Dimensions:-

- Defining the social business roadmap with a strategy for marketing, product & customer experience.

- Create the social strategy co-coordinating with stakeholders across the company to ensure its effectiveness and ensure adoption of relevant social media techniques into the corporate culture and into all the company's products & services.

- Source and manage relationships with social monitoring platform partners to support and develop commercial opportunities.

- Act as the advocate of social business integration within company, influencing overall site and business strategies.

- Monitor the competitors and be aware of market changes and development.

- Research and understand impact of new social digital tools on leadership and innovation.

- Setting guidelines and process to protect the bank as well as collect data for meaningful analytics.

Job Responsibilities:-

- Evangelize a new initiatives

- Measure and report ROI

- Develop a strategy and plan

- Lead & execute a formalized plan

- Monitor competitors and brands

- Manage a team

- Work with agencies

- Work with internal stakeholders

- Manager a budget

- Create internal education & training

- Implement policies & processes.

Job Specifications:-

Social Media experience in Financial Services (banks or NBFCs), Social Media Companies like facebook or Retail companies like Amazon and advertising companies like O&M. Experience in Digital Marketing and Acquisition, Brand Management and Social Analytics.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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