Gympik.com - Marketing Manager

Salary offered: 5 - 15 LPA

Gympik is an online fitness discovery platform with about 10,000 fitness centers and more than 6000 fitness professionals from 19 cities across India. Gympik sees itself as a pioneer in the industry, as it has taken a step to organize this unstructured sector.We also offer cloud-based software and a personalized app for fitness centers to make their offerings more personalized.

Job Description :

- Understand consumer requirements to identify marketing opportunities

- Explore new ways to engage and identify new channels to reach our target buyers.

- Perform competition analysis to understand the strengths of other players and market analysis to identify potential markets

- Perform market research to understand consumer behavior to better marketing communications

- Coordinate marketing activities to promote the brand or services, working with advertising and media managers.

- Build and manage the company's social media profiles and presence, including Facebook, Instagram etc.

- Identify trends on social media and explore ideas to build a strong social media community

- Monitor and track the performance of marketing campaigns.

- Work with content marketers to help distribute content that supports marketing goals.

Requirements :

- Bachelor's degree. MBA is a plus

- Min 1 year experience in product marketing or branding

- Excellent written and verbal communication skills

- Good communicator and creative thinker, with an ability to use both data and intuition to inform decisions.

- Knowledge of social media networks and their best practices.

- Bonus experience includes inbound marketing and blogging.