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16/08 Shweta Kondalkar
Recruitment consultant at Intellectual Capital HR Consulting Pvt Ltd

Views:1368 Applications:148 Rec. Actions:Recruiter Actions:32

GM - Digital Marketing - Real Estate (6-16 yrs)

Mumbai Job Code: 482916

We have an opportunity with leading Real estate consulting for the profile of GM Digital Marketing.

JD:

- Timely deliveries of assets, meet campaign objectives, Build long term strategy and implement a strategy for digital on own, earned and bought media.

- Lead digital marketing initiatives. Determine vision, concept, destination and develop projects for long term Digital Marketing plan.

- Drive integrated campaigns, idea led from digital and taking to other mediums like TV, Print or OOH.

- Drive digital media spend for, to meet digital and brand objectives of the marketing campaigns.

- Lead the identification and refinement of new consumer experience within interactive platforms to engage and capture hearts of the consumers in their digital lives.

- Develop and provide a comprehensive understanding of the digital marketing space and educate the team on the latest in technology and regulatory development that may impact or benefit our digital programs.

- Closely monitor changes in the digital space so as to identify gaps and opportunities for new interactive marketing opportunities.

- Select appropriate agency partners and review creative, technical and buying capabilities of interactive agencies/technology providers for specific brand projects as well as overall Interactive Marketing initiatives.

- Formulate processes which will give digital marketing its deserved space closer to the top of the preferred mediums.

- Engage with Global / Group teams and bring best practices to India.

- In close relationship with the Knowledge and insights team, ensure the development of an ongoing measurement tool and process for all digital marketing projects.

Shweta Kondalkar
022 41284029

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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