Position Title : Assistant Product Manager / Product Manager  Division, Organisation and Location : Oncology, Glenmark Pharma, Mumbai (Corporate Enclave)  Reporting to : Marketing Manager  Oncology, Glenmark Pharma, Mumbai (Corporate Enclave)  Reporting to : Marketing Manager Reportees : None  Job Responsibilities :  Brand Management Brand Plan : Analyze internal and external data, Do primary and secondary research, Set Brand Objectives, Formulate Brand Strategies - Positioning, Segmentation and Targeting. Brand Mix, Action Plans  Brand Performance: Growth, Market Share as per the objectives defined. Analyzing the brands performance through internal and external data, identifying issues, validating the strategies, course correction if required.  Budgeting and Sales Forecasting : Product History, Market Opportunity Analysis, Setting Financial Objective( primary & Secondary) for the Brands as per the division's needs, preparing the promotional budget as per the marketing plan  Successful new product launch :  - Preparing launch Calendar  - Coordinating with the Business Development team/R & D/Medical/ Packaging/Production Planning/Legal - Brand Registration/Distribution/ Training.   - Preparing launch plan - pre launch, launch, post launch   - Launching to Field Force   - Roll out to the Doctors   - Follow up post launch - monitoring prescribers, Rx, secondary sales and availability  - Driving implementation along with effective feedback mechanism Effectively demonstrate in meetings/field work the right way to communicate the campaign to the customers, Constant contact with the Field force and line managers, monitoring and sharing success stories, good feedback formats with suitable deadlines, course corrections if any  Maintaining Sales/Expense Ratio Marketing Tracker : maintaining a format brand wise, month wise and Performance card - Sales data, Input - Expense data, Course Correction in case of mismatch of S/E ratio, Give Mthly review to MGL  - Planning promotional activities/ CMEs  - Interacting with KOLs in the designated segment, develop feedback mechanism for existing and new products/therapies, strategies and tactical plans   Education/Qualifications :  Essential :   B.Sc / B.Pharm + MBA/PGDM/MMS  Desirable :   Courses in Pharmaceutical Management  Work Experience :  - 8-10 years of Marketing Experience with at least the last 2 years as GPM/ MM handling specialty or super specialty segments like CNS, immunology, virology, oncology, dermatology, cosmetology and diabetology.   - Man Management experience is desirable (but not mandatory)  - 2-3 years of Sales experience is desirable (but not mandatory)  - Proven track record of managing product and patient life cycles

Mumbai

GlenMark Pharma -  Assistant Product Manager/Product Manager 

GlenMark Pharma -  Assistant Product Manager/Product Manager  ,Job Description for GlenMark Pharma -  Assistant Product Manager/Product Manager  in Glenmark Pharmaceuticals Ltd. in  Mumbai for (8-10) years of experience. Apply Now!

Job Description for GlenMark Pharma -  Assistant Product Manager/Product Manager  in Glenmark Pharmaceuticals Ltd. in  Mumbai for (8-10) years of experience. Apply Now!