FIELDKING - AVP - Sales & Marketing

Position AVP- Sales & Marketing

Reporting To - Executive Director

Team Size (Present/Desired) - 60/100

Company Name & Address - Beri Udyog Pvt. Ltd.

KarnalOffice : 235 HSIIDC Karnal, Haryana

Delhi Office : 221 Second Floor, DLF Galleria MayurVihar Phase I

Location - Base Location - Karnal (Haryana) with option to work out of Delhi Office

Company Profile - Beri Udyog is a globally renowned manufacturer and exporter of farm equipment in FIELDKING brand with sales in over 70 Countries.

Some Highlights of the company are as below:

- Diversified portfolio comprising of 35 products spanning across Tillage, Haulage, Landscaping, Crop Protection & Seeding/Plantation

- More than three decades of key existence while continuously creating value for farmers across the globe

- Strong presence in retail, domestic as well overseas markets through focused business units

- CE; ISO 9001: 2008 certifications for following a world-class quality management system

- Largest player in Exports from Asia and Second Largest for Domestic salesin Farm Equipment segment

Please feel free to visit http://www.fieldking.com&https://www.youtube.com/watch- v=AAVfk3Xig3Afor more information

Job Description :

Define & drive all Sales & Marketing activities for Fieldking brand in Indian and Nepal Market

KRAs

- Define & execute marketing and sales strategy in line with organization- s objectives with both top line and bottom line growth

- Identify, appoint, develop and manage strong and reliable channel partners, resulting in deeper distribution across the country

- Identify, appoint, develop and manage a team of capable and motivated sales and marketing professionals across the company

- Managing customer-centric operations & ensuring high customer satisfaction

- Lead market research to position existing products and envisage future business opportunities

- Conduct thorough consumer research, identify promotional avenues and evolving points of sale

- Develop pricing strategy & product mix with clear understanding of company, consumer and competition

- Lead brand building, visibility and recall initiatives for Fieldking brand across territory through effective ATL/BTL activities

- Identify and drive new revenue streams such as parts, new products etc

- Evaluate marketing budget deployment periodically and ensure adherence to planned initiatives and expenses

- Developing customer satisfaction programs, managing key account service strategy as well as conducting customer satisfaction measurement & feedback analysis

Candidate profile:

Salary - As per industry standards

Industry - Auto/Agri Equipment Sector

1.- A courageous and exceptional leader who- s adept at Channel Sales, Channel management & Team Management

2.- Should have at least 10 years or more of hands on experience in aforesaid KRAs

3.- Passionate about rural sales and distribution & consumer research

Education Qualification - Preferably M.B.A (Marketing) & B.Tech (Agri Engg./ Mechanical/Industrial/ Automobile Engg.) from Tier 1 or above, colleges

Website- www.fieldking.com

Location - Karnal/Gurgaon

HR Contact:

Mr. VikasPuri (Head - HR), +91-8295940001