- FableStreet (www.fablestreet.com) is a new brand focused on the women's workwear space. Our founder, Ayushi Gudwani, is an MBA from IIM Calcutta and has worked with McKinsey & Co. for 7 years as a consultant before starting this venture last year. The venture has received significant traction post its launch and is currently expanding its team. We have also raised early funding from a clutch of seasoned investors.  - We are looking for a sharp, creative and high-on-energy person to join our marketing team. We are looking for someone with experience in branding and overall marketing, with expertise in Digital Marketing. The person should be a hard-worker, self-starter with high sense of ownership.   - This role will offer you an opportunity to be a part of the core team, while offering significant growth potential and tremendous learning opportunity/exposure across all facets of business.   Purpose of the Job :   - Develop and execute company's marketing strategy, along with planning and budgeting  - Define the overall brand strategy and positioning and ensure all communication and marketing activities are aligned to that   - Design, implement and manage digital marketing programs, focusing on building awareness and new customer acquisition   - Ensuring unit economics profitability after user acquisition costs (key KRA of the role)   Key Skills :   - Good understanding of marketing and branding concepts  - Strong expertise and understanding of all type of digital marketing campaigns. Good understanding of non-paid marketing techniques  - Thorough understanding of Social Media Marketing (especially Facebook), Blogging based marketing, Google Analytics, Google Ad words and other PPC campaigns, running e-mail campaigns and SEO/SEM   - Strong analytical skills and expertise in measuring RoI across various marketing channels   Qualification / Experience :   - Should have hands-on experience in digital and offline marketing, preferably in an e-Commerce / digital company for at least 2-3 years  - Good networks in marketing / branding / PR space  - Should have strong communication skills  - Passion for apparel and fashion is a plus  - Candidates from premier institutes will be preferred  Location : Delhi NCR   Compensation : Reasonable compensation to manage a good lifestlye along with ESOPs

Delhi NCR

FableStreet.com - Senior Manager - Branding & Digital Marketing 

FableStreet.com - Senior Manager - Branding & Digital Marketing  ,Job Description for FableStreet.com - Senior Manager - Branding & Digital Marketing  in FableStreet in  Delhi NCR for (2-5) years of experience. Apply Now!

Job Description for FableStreet.com - Senior Manager - Branding & Digital Marketing  in FableStreet in  Delhi NCR for (2-5) years of experience. Apply Now!