Domain Consultant - Marketing Analytics - FMCG

This position will ideate and manage projects in the FMCG/F&B. The candidate is required to have prior experience in analytics experience in F&B business, an interest in marketing, analytics and technology and proven ability to manage teams.

KEY RESPONSIBILITIES

- Work with marketing clients to help them make smart decisions and then to implement and track them.

- Manage day-to-day delivery independently along with analyst team

- Co-ordination with analysts, statisticians, leading project delivery

- Work in the areas of sales & category management, Business planning, Marketing ROI and other related initiatives.

- Help extract insights from consumer, sales and other data available and provide data analysis, synthesis & presentation support.

- Play a business development role and generate additional projects from other clients within the organization.

- Ensure all client deliverables meet client expectations in terms of scope, speed & quality.

- Work directly with Account manager and with P&L responsibility.

- The consultant will work with our clients, the world's best known marketing companies, to help them make sense of their data. Our areas of work include portfolio mapping, opportunity analysis, analysis of marketing spends, creation of brand performance dashboards etc. The consultant will translate client briefs into analytics problems, and define and create deliverables for these problems.

ESSENTIAL SKILLS & COMPETENCIES

- Excellent marketing domain knowledge understanding, particularly in the consumer goods domain.

- Should be good at Analytical thinking & breaking down large problems into solvable chunks.

- Should be willing to continuously co-ordinate with onsite clients and teams in India and hence handle late night calls as required.

- Have a consulting orientation; gather different perspectives, examples and use them to enrich day-to-day work.

- Willing to travel onsite as and when required.

QUALIFICATION

- MBA graduates from premier Institutes.

- Minimum 4 years of Post MBA experience.