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Sr. Consultant at Smart source
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DM/Manager/Senior Manager - Branding - Telecom (2-10 yrs)
Person Would be Responsible For :
- Develop brand value and loyalty among customers through innovative engagement & retention activities.
- Increase levels of signage penetration in the market through development of a signage retention strategy, quality audit mechanisms and effective allocation of budget resulting in greater visibility of the brand.
- Execute numerous 360 degree national & local campaigns including media planning, media mix & media buying for ATL & BTL Communication.
- Responsible for designing the ATL campaign for the region basis big bets and strengthen the brand equity scores.
- Conceptualization & execution of product and brand researches, events, activation's and handling PR.
- Planning of all forms of outdoor advertising media & retail Merchandising.
- Deploying media innovations. Evaluating outdoor deployment vs. competition. Ensuring Logistics of Printing. Custodian of Brand equity.
Lipakshi Gora
9711628590
Smart Source
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