Major Role & Responsibilities:
Digital/Social Media Marketing Management & Campaign Planning
- Devise strategy for campaigns
App Downloads,
Lead Gen Campaigns
Coordination with Category Team on Discount/Deal Campaigns and vendor-related collaterals/Ads
Emailer Campaigns - Weekly Newsletters, Special Mailers, etc
- Run creatives, content, copy, etc in co-ordination with Design Team
- Coordinate with Category/Merchandising deals for content creation
- Coordinate with Content and Design Team to amplify content
Performance Marketing
- Calculating and managing budgets and ad spends
- Social Media Ad Campaigns / Google Ad Words
- Reports and Target setting/achieving
Manage Social Media
- Management of Social Media platforms
- Oversight of Content Marketing efforts across platforms
Desired Skills:
- Past Experience working as a Digital Marketing Manager, ideally in the lifestyle, home d- cor / ecommerce space with other brands
- Meticulous with planning and management of the marketing calendar and strategy
- Knowledge and experience of using digital tools for SEO/ SEM, analytics (Google Analytics), etc.
- Interest in/ knowledge of Interiors & Home Decor is a huge plus, otherwise lifestyle category
- 5+ years of relevant experience
About Discern Living:
Discern Living is a discovery portal for interior design and home decor. We simplify the process of finding the perfect products for your home by providing you expert guidance and curated product suggestions based on your budget and style! Our online interior design is the first of its kind in India. Sit back and enjoy the process of doing up your home - get started with Discern Living now!
Discern Living's mobile app gives you all the tools and services you need to create your dream home. Play our Style Quiz to discover your style, explore and shop Products for You, browse our articles to get expert tips, and check out our online Design Service to design your dream home effortlessly!
Website:
www.discernliving.com
Blog:
www.discernliving.com/blog
Download our App:
iOS: http://apple.co/2nmsYKD
Google Play: http://bit.ly/2mavd3l
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