Sr.Account Executive/Account Supervisor - Loyalty; CRM

Principal Accountabilities :

- Complete understanding of the brands that you work on and strategize to provide relevant marketing solutions for the brands under your custody.

- Execute marketing campaigns including acquisition, activation and retention campaigns for various clients.

- Identifying and developing new business opportunities within the current client portfolio.

- Responsible for achieving quarterly billing and collection targets.

- Meticulous project management and follow-up meet SLA's and client targets and deadlines.

- Delivering accounts business targets.

- Maintaining excellent rapport with all the layers of client organization.

- Handling multiple client accounts and delivery of revenue.

- Delivering accounts business targets.

- Delivering on service levels as per agreement(SLA with clients).

- Responsible for collection of dues from the clients within the due time.

- Responsible for adhering to ISO processes.

- Understanding the target audiences through analysis of transactional and profile data.

- Ideating, conceptualizing and executing marketing campaigns including acquisition, activation and retention campaigns for various clients.

- Designing communications in print, web and mobile including executing e-mail and SMS campaigns.

- Tracking response to campaigns and analyzing ROI for learning and further fine tuning.

- Identifying and coordinating with external vendors and service providers including printers, event and promotion agencies, gift vendors etc.

- Tracking competitor response and activity for the brands you are working for.

- Being aware of and keeping track of various happenings and responses in the specific categories that you are working for.

- Being commercially aware and being cost conscious to track profitability of the various tasks executed by you.

Company Profile :

Loyalty Consulting. Customer Engagement. Direct Marketing. Customer Marketing. Channel Marketing. Building Relationship Brands. That is what we do at Direxions.

We help clients maximize customer profitability and optimize customer experiences by applying analytics and insights to every interaction.

Our core promise to our clients is that we help them unlock the full value of their customer base by building highly personal experiences that result in behavior change. Doing this requires a broad range of specialty capabilities as well as a relentless focus on the customer experience. We have invested heavily in our engagement planning tools and processes, our loyalty software and our analytics capabilities.

We help our clients marry data, analytics, marketing strategy, and customer experience to improve business profitability. We focus on improving customer experiences, placing customers at the core of the business, and infusing customer intelligence (CI) and insights in strategy and implementation.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.