Digital Marketing Manager - FMCG/Luxury/eCommerce

Digital Marketing Manager

We are Antal International, a senior recruitment firm, currently hiring a Digital Marketing Manager, Bangalore for US MNC that is into manufacturing of Luxury & Lifestyle Goods.

Essential Attributes:

- 7- 10 Years of experience in Digital Marketing in B2C only.

- Preferred Industry: eCommerce, Luxury & Lifestyle and FMCG only.

Location: Preferably Bangalore

Job Description:

- Work as the single point resource for all marketing activities, including point -of-sale, above and below the line marketing activities, digital marketing, e-commerce social media, promotions and public relations for all Portfolio brands and products.

- Coordinate with brand, VM Managers and teams based in country, regional and global offices for approvals and inputs for all marketing activities in India, and work with them (as well as with approved external agencies) to develop marketing budgets, go-to-market calendars, campaign strategies, tactics, action plans and timelines.

- Liaise with India offices of licensed brands for maximizing marketing effectiveness.

- Plan, order and procure marketing materials, media and other resources as needed within Authority-to-Commit guidelines and budgets, and ensure timely and high quality delivery.

- Monitor, analyze and report on all marketing activities on a regular basis.

- Review new technologies and keep the company at the forefront of developments in media.

- Manage all marketing activities within budgets and guidelines laid down for the division, and maximize the return on investments.

- Any other activities in relation to marketing that may be required from time to time

Education:

- Any Graduate

- MBA (Marketing/Advertising) would be preferable.