Media role with Leading Telecom operator.

ROLE PURPOSE

- Driving communication of products and services in the traditional media space;

- Manage A&P spends and responsible for the media product

ESSENCE OF ROLE-

Key Accountabilities

- Strategic Media Planning

- Strong understanding of the media landscape and up to date on industry trends. A good understanding of the telecom landscape and its nuances.

- Strategic bent of mind to help drive the media planning process. Application of marketing and communication strategies to drive the VF media product.

- Apply insights of consumer behavior in media and category to strengthen the planning output

- Circle media output – educate circle teams on effective planning

- 360deg solutions basis brand and communication requirements

- Media Buying

- Develop buying and negotiation strategies to counter inflation

- Drive Targeted Savings for spends in media. Set buying and CPRP guidelines

- Guide agency partner to deliver innovative buying strategies to getter a bigger bang for our traditional media spends

- Responsible for driving negotiations on high profile properties like cricket etc

- Always maintain an advantage in a competitive environment – First port of call for properties, special rates / value adds on deals, best in class associations etc

- Budget Management

- Key stakeholder of the brand A&P budgets

- Annual Budget Setting

- Responsible for managing the MIS and processes necessary for having a strict control on the expenditure

- Liaise with commercial and legal teams

- Team and Media Partnerships

- Guide team members and manage inter department relationships to help strengthen the media product

- Good professional rapport with all media stakeholders

- Capable of driving excellence in output from agency & vendors

Please send your cv to sabinabagga@questexecutivesearch.com mentioning DGM-Media in the subject line.

Sabina Bagga
Principal Consultant
Quest Executive Search