Managing Partner at Dimensions HRD Consultants
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DGM - Brand Management & Marcom (10-18 yrs)
KEY ROLE :
- Person will be responsible for all Marketing activities - PR activities & Media Activities
- ATL and BTL activities-Development of creative & finalization of the media plan
- Brand strategy, Brand Promotion & Brand Positioning and Differentiation
- Good understanding of retail mall marketing activation
Brand Strategy -
- Finalize the brand's vision, positioning
- Finalize on promotion & marketing pricing basis positioning, consumer insights and competition mapping
Brand Communication :
- Visual Identity - Brand name, logo, brand manuals, etc.
- ATL & BTL Communication
- Public Relations - Co-coordinating with agencies and internal stake holders for relevant releases and conferences
- Events & Exhibitions- Organizing events for prospects, channel partners and customers.
- Online - Websites development and management, social media management - LinkedIn, Twitter & Face book
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