Our Client is a well funded, established organisation in the Technology Product domain.   As part of the executive leadership, the CMO is critical to build the overall Sales, Marketing, strategy, business model, brand management, consumer initiatives and budget planning and management to achieve desired sales, market share and profitability objectives.. It is seen as an authoritative function within the company and a discipline to be embraced by everyone. The ideal candidate will be positioned as the Co-founder of the organisation.  - As the innovative leader the role requires a hard-nosed, venture capitalist perspective...- he/she will be the Chief Growth Officer. Must be someone with sound commercial sense who can see the big picture.   Duties and responsibilities include, but are not limited to :  - Facilitate strategic sales & annual marketing plan for the product line from its design phase to execution strategy.   - Facilitate development and implementation of sales & marketing plans across Business verticals and geographies and as per Marketing Operations budget ac;  Oversee sales & business development activities including :  - Develop prospective client meetings, presentations, etc., with all nodal regions. Inclusive of strategies on Hunting, farming & Mining and successfully execute the same ensuring success.  Oversee Corporate communications activities through Corp. Comm. Manager including :  - Examine and improve the existing external & internal communication systems  - Promote the desired Public Relations efforts   - Develop external vendors and consultants as may be required from time-to-time  Market Analysis :   - Create a roadmap for Market Intelligence & Market Research, knowing the competition  - Examine the opportunities to determine the requirements for existing and future services.  Strategic Planning :  - Design, implements, and facilitate annual marketing plan for the firm  - Support and facilitate development and implementation of category business/marketing plans  - Use sales forecasting and strategic planning to ensure the sale and profitability of the firm  Go To Market & Sales Support :   - Plan and execute cost effective GTM strategies. Formulate, direct and coordinate marketing activities and policies to promote products and services, working with advertising, etc.   - Coordinate and participate in promotional activities   Role Dimensions :  - As the head of sales & Marketing, Increase awareness of company to drive and support strong sales growth; ensure alignment with Sales.  - Establish and develop systems to exploit group synergies.  - Create Sales & Marketing Strategy which includes pricing, distribution, service, retail and brand management of various products.  - Would be mainly responsible for lead generation & Competitor Benchmarking  - Help create Sales & Marketing Plan by articulating aims and objectives, including measurement and submission of reports to Management.  - Ensure that the Sales and Marketing team is well equipped in the market through regular mentoring, coaching and training to develop a high performance culture.  - Support creating measurable targets and KPI's for Sales & Marketing activity of the Company to ensure effectiveness across product lines and brand.  - Brand management, including brand recognition and measuring the brand effectiveness.  - Evaluate Sales and Distribution channels, improve the distribution channels and models by introducing new measures by revamping process and culling out inefficient processes and costs.  - Help Company to evaluate and measure market share, introduce market research and find new avenues for growth.  - Introduce new tools to improve Sales & Marketing effectiveness with objective of improving customer satisfaction and better retention/ margins.  - Initiate Marketing Communication to improve and promote company products, services and brand.  Ideal Candidate :   - A minimum of fourteen/fifteen years- experience working in marketing with at least five years in a senior marketing role in sectors of FMCG, Technology Products, Consumer Electronics and Advertising   - Holds a Bachelor degree or equivalent. A business or marketing postgraduate qualification such as an MBA or CIM Diploma would be an advantage.  - Strong Leadership Skills

Bangalore

Chief Sales & Marketing Officer - FMCG/Retail 

Chief Sales & Marketing Officer - FMCG/Retail  ,Job Description for Chief Sales & Marketing Officer - FMCG/Retail  in Talent Acquisition Group in  Bangalore for (15-22) years of experience. Apply Now!

Job Description for Chief Sales & Marketing Officer - FMCG/Retail  in Talent Acquisition Group in  Bangalore for (15-22) years of experience. Apply Now!