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11/12 Sarjeev Sethi
CEO at People Connect Placements Pvt Ltd

Views:2418 Applications:213 Rec. Actions:Recruiter Actions:3

Chief Executive Officer - eCommerce - FMCG (15-20 yrs)

Anywhere In India Job Code: 181308

Only people who are @ current ctc of 1 crore plus should apply otherwise it will not be considered.

Company: FMCG Company

Position: CEO - E Commerce

Location: Open

Reports into - Directors (Board of Director)

Role Objective:

As a CEO (E-Commerce), the key role objectives would be as follows:

- Key role would be to strategise for aggressive and profitable growth of Cos FMCG business on the E- commerce Platform

- He will be responsible for conceptualizing and implementing Brand Marketing & Sales strategies for Cos FMCG brands in the On-Line space.

- Takes overall responsibility for close monitoring and achievement of budgeted targets for Sales and Profits

- Implement Marketing and Brand Management strategies which will lead to higher Brand Strength in all its measurable parameters like Market shares, brand Awaeness and Brand Saliency scores.

- Build and manage a team of Professional managers to ensure delivery of rapid growth and current business plans in the region.

- Evaluate the possibilities of Geographical expansion of the business in the region.

- Being the senior most representative of the company, play the role of the Ambassador for Co in the region.

- Manage effectively all the business relationships in the region with key partners like Distributors, Sub distributors, ad agencies, market research agencies, Other suppliers of services etc.

- Ensure monthly Reporting of Performance in all its aspects to Head office on a monthly basis. Develop and prepare key messaging and presentation material for Senior Management as and when required.

- Coach, mentor and raise the team's ability to deliver and exceed expectations while creating opportunities for succession plan

- Ensure compliance by Cos on all regulations, licensing requirements, product quality requirements and ensure all other legal and statutory norms are adhered to as per local rules and procedures.

- Develop unique value propositions, business partnership, and category management as well as call to action oriented advertising targeted towards key customer segments that increases brand awareness.

- Analyze, evaluate, plan and execute on both existing and potential marketing activities and strategies. Develop benchmark criteria to measure the efficiency and effectiveness of marketing programs.

- Measure the effectiveness of the marketing department and implement improvements as required.

- Maintain strong working relationships and communications with the Supply Center, Inventory Management: monitor inventory parameters, measure related KPI's. Coordinate inventory planning and replenishment of raw materials, components, and finished goods in conjunction with Supply Team.

Key Internal Interfaces

Board of Directors : For all major strategic and policy level decisions

All Departments: For all shared resource requirements and related issues.

Operations: For coordinating domestic operations with international requirements to ensure supply chain efficiencies. Statutory Bodies in various countries

For Licensing, approvals and various other regulations.

Job Requirement:

Education:

Desired Experience:

- Top B School MBA from premier Institutes in India or abroad.

- A minimum of 15-20 years of Work experience comprising of a judicious mix of Line Sales and Marketing /Brand Management/ Category Management with most recent experience in Establishing a stable and growing e-commerce business.

It would be desirable if the candidate has some experience of managing a P & L for a few years.

Desired Skills:

Functional:

- Sales and Distribution Mgt. (brought upfront)

- Marketing / Brand Management skills

- Communication development / marketing Research

- Promotions Management

- Team Training & Development.

- Knowledge of local language desirable, though not essential

- Strategic & Creative Thinking

- Ability and attitude to take full ownership of regions topline and bottomline.

- Good analytical and conceptualistaion skills

- Planning & Organizing

- Excellent Communication & Negotiation Skills

- The ability to inspire, motivate and lead a team

- Leadership

- Strong analytical, Planning, forecasting & budgeting/ financial skills

Only senior individuals with Top B School MBA and top FMCG co experience @ Marketing Head or International Marketing or Country Head level should send their updated CVs

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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