We are looking for candidates for one of our E-Commerce client for Category Merchandising & Marketing role.
Requirements:
- Experience in managing brand campaigns – ATL & BTL – with leading MNC (pref. FMCG)
- Experience in executing digital campaigns
- Experience in managing and building teams
- Prefer experience in launch of new product/brands
Responsibilities:
- Planning strategies for better showcasing of products on the website to cater to needs of various segments
- Managing the Mailers and Category Specific promotions
- Building consumer understanding and gaining deeper insights
- Driving BTL programs as per agreed marketing calendar for retail categories
- Category understanding and driving conversions on the site
- Driving metrics and analytics to increase customer engagement and hence conversions and repeats
- Managing category specific budgets for BTL activities
Location: Bangalore, KARNATAKA
Please feel free to contact for any clarification about the role/ organisation.
If you are interested to explore this opportunity kindly revert with your updated resume & compensation details at Jayshree.sharan@spectrumconsultants.com
Jayshree


