Senior Manager - HR at CashKaro.com
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CashKaro.com - Manager - Email Marketing (4-6 yrs)
- Building email campaigns, database selection, HTML presentation and quality assurance of all outbound campaigns.
- Performs day-to-day email marketing activities including, but not limited to, email campaign set-up, scheduling, testing, tagging and deployment of one-time, recurring, triggered and dynamic content-driven campaigns.
- Troubleshoots technical issues related to HTML templates, list segmentation and other aspects of email execution, as required.
- Stays abreast of and recommends email marketing best practices with coding, design and testing of email campaigns.
- Experience with email tools (Oracle, Mailchimp, Kenscio,NCR, Exact Target, etc.) highly desired
- At least 3-6 year of hands-on experience in email campaign building and list selection preferred
Knowledge, Skills, Abilities and Other Characteristics :
- Ability to troubleshoot coding problems
- Ability to write queries and define new audience types
- Advanced knowledge of Microsoft Excel
- Good understanding of database concepts and segmentation
- Ability and desire to learn quickly
- Ability to work independently with minimal direction, while also functioning and contributing as part of a team
- Attention to details
- Proactive, energetic personality; inquiring, investigative mind
Salary offered: 12 LPA