Main Accountabilities  - Provide the planning and leadership to the Marketing Department by ensuring that the appropriate structures, systems, competencies and values are developed to meet and exceed the goals of the Marketing plan.   - Assume overall responsibility for developing the annual marketing plan for the organization; for strategic market planning; market research programmes; field force activities, and control of the marketing budget.   - Prepare new product marketing plans for product introductions in cooperation with senior management colleagues in Medical, Health Economics, Finance, Sales and Marketing.   - Should have handled Marketing function for a large FMCG / Retail/ Digital / B To C organization and driving large customer base   - Should have shown a significant improvement in sales with a direct co relation with the marketing spend   - Structured consumer segmentation, identifying new trends in direct business and designing customer pull tactics.   - Having a significant correlation btw marketing strategy & growth in sales.  - Having significant experience in BTC & BTB marketing.  - Having expertise in Direct Marketing / Indirect Marketing   - Continuously developing new strategies by looking at the market and recommending the same to the management.   - Expertise in implementing operational plans, brand promotion & market plan execution with proven ability to achieve organizational objectives.   - Adept in new business & market development, brand positioning and handling complex business modules. - Skilled in managing teams to work in sync with the set parameters & motivating them for achieving organizational and individual goals.   - Implementing strategic / marketing & branding plans to enhance the visibility to make our hospital as a preferred partner & Top of the Mind brand.   - Conducting competitor analysis by keeping abreast of market trends & competitor's move to achieve market share metrics   - Establish a system of reports and communications for all information from the marketing team to the sales team and for feedback and request from the sales team to the marketing team.   - Responsible for the achievement of marketing/communications/public relations mission, goals and financial objectives. Ensure that evaluation systems are in place related to these goals and objectives and report progress to the Executive Director and Board.   - Ensure articulation of Organization's desired image and position, assure consistent communication of image and position throughout the Organization, and assure communication of image and position to all constituencies, both internal and external.  - Responsible for pricing strategies.

Hyderabad

CallHealth - Marketing Head 

CallHealth - Marketing Head  ,Job Description for CallHealth - Marketing Head  in Call Health in  Hyderabad for (8-15) years of experience. Apply Now!

Job Description for CallHealth - Marketing Head  in Call Health in  Hyderabad for (8-15) years of experience. Apply Now!